Steve Jobs Almost Named The iMac The MacMan, Until This Guy Stopped Him

Written by Eric Anderson
imac-lead_0.jpeg
Ken Segall, the man behind Apple's legendary "Think Different" campaign, recalls how he wrangled one of the most difficult clients of all time.
Eric Anderson
Eric has been building websites with obsessive detail since Y2K. Before joining Squarespace, he worked at a small web design firm based in San Diego, CA.
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